ONE Asia Creative Awards
ONE Asia Creative Awards celebrates the best creative work of the year from the Asia Pacific region. Formerly known as the One Show Greater China Awards, which was founded in 2014 by The One Club for Creativity, the awards were established because of the tremendous growth and evolution of creativity in the Asia Pacific market. It presents an unparalleled level of prestige and honor for creatives, designers and innovators in the region. The awards are a fusion of culture where East meets West that brings the creativity of the region to the global stage.
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Consumer / Brand
Award
Agency
Client
Title
Category
Annual ID
Death of A Salesman
Agency: BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client: CPF Restaurant and Foods Chain Co.,Ltd. / Five Star Category: Use of Humor
Verified
Agency: Ogilvy Singapore / Singapore + FVSE - Music x Sound Agency / Singapore + Whitecoat Productions
Client: Vaseline Category: Consumer Goods
Transit Tales
Agency: McCann Australia / Sydney + HERO / Sydney + Nakatomi / Sydney
Client: Mastercard Category: Experiential Radio & Audio
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: The LEGO Group Category: Media-Led Creative Execution
Play The Dew
Agency: BBDO Guerrero / Makati + ZenithOptimedia / Makati + Syn Music / TOKYO + Flare Manila / Makati
Client: Mountain Dew Category: Innovation in Radio & Audio
This is NOT KFC
Agency: Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client: KFC Thailand Category: Community Building
Trust Bars
Agency: LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client: Heineken Category: Experiential
Pantene Pet Pit
Agency: Grey Advertising Hong Kong Limited / Hong Kong + Procter & Gamble / Guangzhou + Shanghai PUSU Advertising Co., Ltd / Shanghai
Client: Pantene Category: Active Engagement / Call to Action
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: The LEGO Group Category: Brand Partnerships
The Spot
Agency: Ogilvy Australia / Sydney + Ogilvy PR / Sydney + Bristol Myers Squibb + La Roche-Posay / Sydney + The Glue Society / Sydney
Client: Bristol Myers Squibb + La Roche-Posay Category: Brand Installations
Second Life Notebooks
Agency: Ogilvy / Colombo + Boxcutter / Auckland + Knock Knock Films / Colombo
Client: Promate Category: Print & Promotional for Good
Chai Bansuri - The Tea Flute
Agency: Ogilvy India / Mumbai
Client: Brooke Bond Taj Mahal Tea Category: Experiential & Installations
YOUNG-HEE FREEZES BANGKOK
Agency: JONGLUCKDEE / Bangkok
Client: NETFLIX (THAILAND) Category: Experiential & Installations
Night Fishing
Agency: INNOCEAN / Seoul + Hyundai Motor Company / Seoul + Markenfilm Asia / Seoul + Stannum / Seoul
Client: Hyundai Motor Company Category: Innovation in Moving Image / Sound Craft Production
Great In-Game Wedding
Agency: DDB Mudra Group / Mumbai + The Bombay Film Company / Mumbai
Client: Battlegrounds Mobile India Category: Promotional
YOUNG-HEE FREEZES BANGKOK
Agency: JONGLUCKDEE / Bangkok
Client: NETFLIX (THAILAND) Category: Media & Entertainment
Learn To Pause
Agency: Dentsu Creative Philippines / Makati City + MindNation Philippines/ MindNation Philippines, Consultations and Sessions
Client: MindNation Philippines/ MindNation Philippines, Consultations and Sessions Category: Design for Good
Trust Bars
Agency: LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client: Heineken Category: Commerce
This is NOT KFC
Agency: Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client: KFC Thailand Category: Commerce
Grab The Missing
Agency: YDM Thailand Company Ltd. / BANGKOK + Grab Thailand / BANGKOK
Client: Grab Thailand / Grab Delivery Category: Direct Marketing for Good
Vi Guardian Beads
Agency: Ogilvy India / Mumbai
Client: VI (VODAFONE IDEA) Category: Physical Product
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: The LEGO Group Category: Editorial
Death of A Salesman
Agency: BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client: CPF Restaurant and Foods Chain Co.,Ltd. / Five Star Category: TV, VOD, & Online - Long Form
Just Enough Bank
Agency: Bear Meets Eagle On Fire / Sydney + 3&7 / Los Angeles
Client: Bankwest Category: TV, VOD, & Online - Short Form
MAKE LOVE LAST
Agency: Ogilvy Shanghai / Shanghai
Client: Viatris Category: TV, VOD, & Online - Short Form
Go Further
Agency: Clemenger BBDO Australia + Revolver x Biscuit Filmworks / Melbourne + The Editors + Heckler
Client: 7-Eleven Australia Category: TV, VOD, & Online - Short Form
It Must Be Sting
Agency: Leo Thailand / BANGKOK + Brilliant & Million / BANGKOK + Zenith / BANGKOK + Player 2 / Bangkok
Client: Sting Energy Drink Category: TV, VOD, & Online - Short Form
Sliding Mom
Agency: Wolf BKK / Bangkok + FACTORY 01 / Bangkok + One Cool Production / Bangkok + Mellow Tunes / Bangkok
Client: CP-Meiji Category: TV, VOD, & Online - Short Form
Night Fishing
Agency: INNOCEAN / Seoul + Hyundai Motor Company / Seoul + Markenfilm Asia / Seoul + Stannum / Seoul
Client: Hyundai Motor Company Category: Long Form Video
Blurry Cat
Agency: OPPO / Shenzhen + OPPO / Shenzhen + Agile Films / London
Client: OPPO Find X8 Series Category: Sound Design / Mixing / Editing
Transit Tales
Agency: McCann Australia / Sydney + HERO / Sydney + Nakatomi / Sydney
Client: Mastercard Category: Experiential Audio
'SA SA LE LE'
Agency: BANG BANG Mediacorp / Mumbai + FCB Kinnect / Mumbai
Client: Flipkart Category: Original Music
Extra Finger Lickin' Good
Agency: HAVAS MALAYSIA / KUALA LUMPUR + HAVAS MEDIA / Singapore + ARENA MEDIA / Singapore
Client: KFC Category: Billboards & Transit
Year of the Snake
Agency: Ogilvy / Hong Kong + Ogilvy / Singapore + Ogilvy / Shanghai
Client: The Coca-Cola Company / Coca-Cola Category: Craft - Printing & Production
Verified
Agency: Ogilvy Singapore / Singapore + FVSE - Music x Sound Agency / Singapore + Whitecoat Productions
Client: Vaseline Category: Pop Culture - Fandom & Subculture
The Meaning of Benz
Agency: BBDO Bangkok / Bangkok + Salmon House / Bangkok
Client: Mercedes-Benz Thailand Category: Pop Culture - Fandom & Subculture
Let There Be Cake
Agency: Bananas / Johannesburg + Brains & Brawn / Bangkok + Carbon Films / Cape Town
Client: KFC Thailand Category: Use of Humor
Just Enough Bank
Agency: Bear Meets Eagle On Fire / Sydney + Bankwest / Perth + Essence MediaCom / Sydney + 3&7 / Los Angeles
Client: Bankwest Category: Integrated / Omnichannel Campaign
Trust Bars
Agency: LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client: Heineken Category: Events
Fit My Feet
Agency: McCann Worldgroup India / Gurugram
Client: Buckaroo India Category: Consumer Goods
KitKat Break Bar
Agency: VML Manila / Makati City + Nestlé Philippines Inc. / Makati
Client: Nestlé Philippines (KitKat) Category: Consumer Goods
Meet me at the Coke Sign
Agency: Ogilvy Australia / Sydney + TCCC / Sydney
Client: TCCC Category: Media-Led Creative Execution
Eye Test Menu
Agency: Ogilvy / Bengaluru
Client: Titan Eye Plus Category: Media-Led Creative Execution
Washtag Nation
Agency: TBWA\SMP / Makati City + Sixfifty Trading Corporation / Quezon City + How's Evertyhing? / Makati City
Client: Sixfifty Trading Corporation Category: Innovation in IP & Product Design
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: The LEGO Group Category: Newspaper & Magazine
Project: MEMORY CARD
Agency: SIX inc. / Tokyo + Hakuhodo / Tokyo + jitto inc. / Tokyo + GEEK PICTURES / Tokyo
Client: PlayStation Category: Short Form Video
Miracle
Agency: GIGIL / Manila + Hit Productions / Makati + Arcade Film Factory / Manila
Client: RC Cola Category: Short Form Video
Award:
2025 Film & Video Silver Award
Agency:
BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client:
CPF Restaurant and Foods Chain Co.,Ltd. / Five Star
Title:
Death of A Salesman
Category:
Use of Humor
Annual ID:
OA25_FIV007S
Award:
2025 Creative Effectiveness Silver Award
Agency:
Ogilvy Singapore / Singapore + FVSE - Music x Sound Agency / Singapore + Whitecoat Productions
Client:
Vaseline
Title:
Verified
Category:
Consumer Goods
Annual ID:
OA25_CEF002S
Award:
2025 Radio & Audio-First Silver Award
Agency:
McCann Australia / Sydney + HERO / Sydney + Nakatomi / Sydney
Client:
Mastercard
Title:
Transit Tales
Category:
Experiential Radio & Audio
Annual ID:
OA25_RAU002S
Award:
2025 Media Silver Award
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
The LEGO Group
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Media-Led Creative Execution
Annual ID:
OA25_MED004S
Award:
2025 Radio & Audio-First Silver Award
Agency:
BBDO Guerrero / Makati + ZenithOptimedia / Makati + Syn Music / TOKYO + Flare Manila / Makati
Client:
Mountain Dew
Title:
Play The Dew
Category:
Innovation in Radio & Audio
Annual ID:
OA25_RAU001S
Award:
2025 Public Relations Bronze Award
Agency:
Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client:
KFC Thailand
Title:
This is NOT KFC
Category:
Community Building
Annual ID:
OA25_PRE005B
Award:
2025 Direct Marketing Bronze Award
Agency:
LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client:
Heineken
Title:
Trust Bars
Category:
Experiential
Annual ID:
OA25_DMA005B
Award:
2025 Social Media Bronze Award
Agency:
Grey Advertising Hong Kong Limited / Hong Kong + Procter & Gamble / Guangzhou + Shanghai PUSU Advertising Co., Ltd / Shanghai
Client:
Pantene
Title:
Pantene Pet Pit
Category:
Active Engagement / Call to Action
Annual ID:
OA25_SME003B
Award:
2025 Brand-Side / In-House Bronze Award
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
The LEGO Group
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Brand Partnerships
Annual ID:
OA25_BSI001B
Award:
2025 Experiential & Immersive Bronze Award
Agency:
Ogilvy Australia / Sydney + Ogilvy PR / Sydney + Bristol Myers Squibb + La Roche-Posay / Sydney + The Glue Society / Sydney
Client:
Bristol Myers Squibb + La Roche-Posay
Title:
The Spot
Category:
Brand Installations
Annual ID:
OA25_EXI004B
Award:
2025 Print & Promotional Bronze Award
Agency:
Ogilvy / Colombo + Boxcutter / Auckland + Knock Knock Films / Colombo
Client:
Promate
Title:
Second Life Notebooks
Category:
Print & Promotional for Good
Annual ID:
OA25_PTP001B
Award:
2025 Out of Home Bronze Award
Agency:
Ogilvy India / Mumbai
Client:
Brooke Bond Taj Mahal Tea
Title:
Chai Bansuri - The Tea Flute
Category:
Experiential & Installations
Annual ID:
OA25_OOH004B
Award:
2025 Out of Home Bronze Award
Agency:
JONGLUCKDEE / Bangkok
Client:
NETFLIX (THAILAND)
Title:
YOUNG-HEE FREEZES BANGKOK
Category:
Experiential & Installations
Annual ID:
OA25_OOH005B
Award:
2025 Moving Image & Sound Craft Bronze Award
Agency:
INNOCEAN / Seoul + Hyundai Motor Company / Seoul + Markenfilm Asia / Seoul + Stannum / Seoul
Client:
Hyundai Motor Company
Title:
Night Fishing
Category:
Innovation in Moving Image / Sound Craft Production
Annual ID:
OA25_MIS008B
Award:
2025 Design Bronze Award
Agency:
DDB Mudra Group / Mumbai + The Bombay Film Company / Mumbai
Client:
Battlegrounds Mobile India
Title:
Great In-Game Wedding
Category:
Promotional
Annual ID:
OA25_DES005B
Award:
2025 Creative Effectiveness Bronze Award
Agency:
JONGLUCKDEE / Bangkok
Client:
NETFLIX (THAILAND)
Title:
YOUNG-HEE FREEZES BANGKOK
Category:
Media & Entertainment
Annual ID:
OA25_CEF004B
Award:
2025 Design Bronze Award
Agency:
Dentsu Creative Philippines / Makati City + MindNation Philippines/ MindNation Philippines, Consultations and Sessions
Client:
MindNation Philippines/ MindNation Philippines, Consultations and Sessions
Title:
Learn To Pause
Category:
Design for Good
Annual ID:
OA25_DES003B
Award:
2025 Direct Marketing Bronze Award
Agency:
LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client:
Heineken
Title:
Trust Bars
Category:
Commerce
Annual ID:
OA25_DMA004B
Award:
2025 Direct Marketing Bronze Award
Agency:
Wolf BKK / Bangkok + BOB EYE VIEW / Bangkok
Client:
KFC Thailand
Title:
This is NOT KFC
Category:
Commerce
Annual ID:
OA25_DMA008B
Award:
2025 Direct Marketing Bronze Award
Agency:
YDM Thailand Company Ltd. / BANGKOK + Grab Thailand / BANGKOK
Client:
Grab Thailand / Grab Delivery
Title:
Grab The Missing
Category:
Direct Marketing for Good
Annual ID:
OA25_DMA009B
Award:
2025 IP & Product Design Bronze Award
Agency:
Ogilvy India / Mumbai
Client:
VI (VODAFONE IDEA)
Title:
Vi Guardian Beads
Category:
Physical Product
Annual ID:
OA25_IPD002B
Award:
2025 Radio & Audio-First Bronze Award
Agency:
McCann Worldgroup India / Gurugram
Client:
Odomos
Title:
Clap
Category:
Use of Humor
Annual ID:
OA25_RAU003B
Award:
2025 Design Bronze Award
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
The LEGO Group
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Editorial
Annual ID:
OA25_DES006B
Award:
2025 Film & Video Bronze Award
Agency:
BBDO Bangkok / Bangkok + Suneta House / Bangkok
Client:
CPF Restaurant and Foods Chain Co.,Ltd. / Five Star
Title:
Death of A Salesman
Category:
TV, VOD, & Online - Long Form
Annual ID:
OA25_FIV015B
Award:
2025 Film & Video Bronze Award
Agency:
Bear Meets Eagle On Fire / Sydney + 3&7 / Los Angeles
Client:
Bankwest
Title:
Just Enough Bank
Category:
TV, VOD, & Online - Short Form
Annual ID:
OA25_FIV008B
Award:
2025 Film & Video Bronze Award
Agency:
Ogilvy Shanghai / Shanghai
Client:
Viatris
Title:
MAKE LOVE LAST
Category:
TV, VOD, & Online - Short Form
Annual ID:
OA25_FIV009B
Award:
2025 Film & Video Bronze Award
Agency:
Clemenger BBDO Australia + Revolver x Biscuit Filmworks / Melbourne + The Editors + Heckler
Client:
7-Eleven Australia
Title:
Go Further
Category:
TV, VOD, & Online - Short Form
Annual ID:
OA25_FIV010B
Award:
2025 Film & Video Bronze Award
Agency:
Leo Thailand / BANGKOK + Brilliant & Million / BANGKOK + Zenith / BANGKOK + Player 2 / Bangkok
Client:
Sting Energy Drink
Title:
It Must Be Sting
Category:
TV, VOD, & Online - Short Form
Annual ID:
OA25_FIV012B
Award:
2025 Film & Video Bronze Award
Agency:
Wolf BKK / Bangkok + FACTORY 01 / Bangkok + One Cool Production / Bangkok + Mellow Tunes / Bangkok
Client:
CP-Meiji
Title:
Sliding Mom
Category:
TV, VOD, & Online - Short Form
Annual ID:
OA25_FIV014B
Award:
2025 Creative Use of AI Bronze Award
Agency:
Leo / Hong Kong
Client:
Cathay
Title:
Re-righting History
Category:
AI Craft - Storytelling
Annual ID:
OA25_CAI003B
Award:
2025 Branded Entertainment Bronze Award
Agency:
INNOCEAN / Seoul + Hyundai Motor Company / Seoul + Markenfilm Asia / Seoul + Stannum / Seoul
Client:
Hyundai Motor Company
Title:
Night Fishing
Category:
Long Form Video
Annual ID:
OA25_BEN005B
Award:
2025 Moving Image & Sound Craft Bronze Award
Agency:
OPPO / Shenzhen + OPPO / Shenzhen + Agile Films / London
Client:
OPPO Find X8 Series
Title:
Blurry Cat
Category:
Sound Design / Mixing / Editing
Annual ID:
OA25_MIS010B
Award:
2025 Experiential & Immersive Bronze Award
Agency:
McCann Australia / Sydney + HERO / Sydney + Nakatomi / Sydney
Client:
Mastercard
Title:
Transit Tales
Category:
Experiential Audio
Annual ID:
OA25_EXI005B
Award:
2025 Moving Image & Sound Craft Bronze Award
Agency:
BANG BANG Mediacorp / Mumbai + FCB Kinnect / Mumbai
Client:
Flipkart
Title:
'SA SA LE LE'
Category:
Original Music
Annual ID:
OA25_MIS007B
Award:
2025 Out of Home Bronze Award
Agency:
HAVAS MALAYSIA / KUALA LUMPUR + HAVAS MEDIA / Singapore + ARENA MEDIA / Singapore
Client:
KFC
Title:
Extra Finger Lickin' Good
Category:
Billboards & Transit
Annual ID:
OA25_OOH006B
Award:
2025 OOH, Print & Digital Craft Bronze Award
Agency:
Ogilvy / Hong Kong + Ogilvy / Singapore + Ogilvy / Shanghai
Client:
The Coca-Cola Company / Coca-Cola
Title:
Year of the Snake
Category:
Craft - Printing & Production
Annual ID:
OA25_OPD003B
Award:
2025 Cultural Impact Bronze Award
Agency:
Ogilvy Singapore / Singapore + FVSE - Music x Sound Agency / Singapore + Whitecoat Productions
Client:
Vaseline
Title:
Verified
Category:
Pop Culture - Fandom & Subculture
Annual ID:
OA25_CIM005B
Award:
2025 Cultural Impact Bronze Award
Agency:
BBDO Bangkok / Bangkok + Salmon House / Bangkok
Client:
Mercedes-Benz Thailand
Title:
The Meaning of Benz
Category:
Pop Culture - Fandom & Subculture
Annual ID:
OA25_CIM006B
Award:
2025 Film & Video Bronze Award
Agency:
Bananas / Johannesburg + Brains & Brawn / Bangkok + Carbon Films / Cape Town
Client:
KFC Thailand
Title:
Let There Be Cake
Category:
Use of Humor
Annual ID:
OA25_FIV013B
Award:
2025 Integrated / Omnichannel Bronze Award
Agency:
Bear Meets Eagle On Fire / Sydney + Bankwest / Perth + Essence MediaCom / Sydney + 3&7 / Los Angeles
Client:
Bankwest
Title:
Just Enough Bank
Category:
Integrated / Omnichannel Campaign
Annual ID:
OA25_IGO003B
Award:
2025 Experiential & Immersive Bronze Award
Agency:
LePub APAC / Singapore + LePub / Milan + Heineken / Amsterdam
Client:
Heineken
Title:
Trust Bars
Category:
Events
Annual ID:
OA25_EXI003B
Award:
2025 Creative Effectiveness Bronze Award
Agency:
McCann Worldgroup India / Gurugram
Client:
Buckaroo India
Title:
Fit My Feet
Category:
Consumer Goods
Annual ID:
OA25_CEF003B
Award:
2025 Creative Effectiveness Bronze Award
Agency:
VML Manila / Makati City + Nestlé Philippines Inc. / Makati
Client:
Nestlé Philippines (KitKat)
Title:
KitKat Break Bar
Category:
Consumer Goods
Annual ID:
OA25_CEF005B
Award:
2025 Media Bronze Award
Agency:
Ogilvy Australia / Sydney + TCCC / Sydney
Client:
TCCC
Title:
Meet me at the Coke Sign
Category:
Media-Led Creative Execution
Annual ID:
OA25_MED005B
Award:
2025 Media Bronze Award
Agency:
Ogilvy / Bengaluru
Client:
Titan Eye Plus
Title:
Eye Test Menu
Category:
Media-Led Creative Execution
Annual ID:
OA25_MED006B
Award:
2025 IP & Product Design Bronze Award
Agency:
TBWA\SMP / Makati City + Sixfifty Trading Corporation / Quezon City + How's Evertyhing? / Makati City
Client:
Sixfifty Trading Corporation
Title:
Washtag Nation
Category:
Innovation in IP & Product Design
Annual ID:
OA25_IPD003B
Award:
2025 Print & Promotional Bronze Award
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
The LEGO Group
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Newspaper & Magazine
Annual ID:
OA25_PTP002B
Award:
2025 Branded Entertainment Merit Award
Agency:
SIX inc. / Tokyo + Hakuhodo / Tokyo + jitto inc. / Tokyo + GEEK PICTURES / Tokyo
Client:
PlayStation
Title:
Project: MEMORY CARD
Category:
Short Form Video
Annual ID:
OA25_BEN010M
Award:
2025 Branded Entertainment Merit Award
Agency:
GIGIL / Manila + Hit Productions / Makati + Arcade Film Factory / Manila
Client:
RC Cola
Title:
Miracle
Category:
Short Form Video
Annual ID:
OA25_BEN014M
Award:
2025 Design Merit Award
Agency:
Ogilvy / Bengaluru
Client:
Titan Eye Plus
Title:
Eye Test Menu
Category:
Posters & Out of Home
Annual ID:
OA25_DES008M